233У- ӢļӢļ

您现在的位置:233网校 >> 英语四级考试 >> 模拟试题 >> 文章内容

2015年12月英语四级考试模拟试卷(二)

导读:
进入全真模拟考场在线测试此套试卷,可查看答案及解析并自动评分 >> 在线做题
Directions:In this section,you are going to read a passage with ten statements attached to it. Each statement contains information given in one of the paragraphs. Identify the paragraph. From which the information is derived. You may choose a paragraph more than once. Each paragraph is marked with a letter. Answer the questions by marking the corresponding letter on Answer Sheet 2.
47、阅读下文,回答47-56题
It Ain’t Easy Being Green  Green stories of hoteIs
A)Over the summer,I stayed at four hotels in the United States. They were all owned by different companies,but they had one thing in common:A little card on the bathroom counter telling me that the establishment was very concerned about the environment,and appealing to me to do my part to help them save the earth by hanging up my wet towels and using them again the next day. Two of the hotels also placed a card next to the bed informing me that housekeeping would not change the sheets unless I left the card on the pillow. 
B) It is true that keeping all those towels clean requires all enormous amount of electricity and water and soap,and that cutting down on the number of loads of laundry would be more eco-friendly than my insisting on a new towel each day. But am I a heartless cynic for doubting that a collective environmental anxiety has seized the hotel industry?
C)Here is an alternative explanation:All that water,soap,and electricity costs a lot of money and eats into the hotel’s profits. A little card on the counter telling customers that they won’t get new towels because the hotel doesn’t want to pay for laundry wouldn’t go over very well. But by couching it as a green campaign,the hotels actually get credit for providing less service to their customers,while pocketing the difference. 
D)Industry groups that advise hotels on becoming more environmentally friendly tend to stress the money they’ll save just as much as the benefits to the planet. “Why should hotels be green?’’ asks the Green Hotels Association’s Web site “Haven’t you heard? Being green goes directly to your bottom line. ”The site explains that by getting guests to recycle towels and sheets,hotels can save 5 percent on utilitybills. “Some days,housekeeping wooers,who usually clean 15 rooms a day,don’t change a single bed,’’said one satisfied hotel owner, who estimates that“70 percent of people staying more than one night participate in the program. ”Another member reports that far fewer guests ask for new towels. 
E)So let's renew:We give up a nice luxury to save the hotel money;the hotel congratulates itself on being green for peer pressuring us into giving up the luxury under the excuse of environmental consciousness;the hotel keeps the money. Nice work. After all,even if profit is the motive,the net result is a reduction in the hotel’s “carbon footprint”. But here’s what gets me:the hotels I stayed in this summer didn't seem all that interested in being green when it came to other things. The lobby of the big resort was air conditioned to meat locker temperatures. All day lon9,that frosty air rushed out the vast double doors,which were left open in the July heat. The resort also had a fleet of bi9,gas guzzling(耗油)vans idling at the curb to transport guests around the grounds. 
Green stories of companies
F)Hotels are not the only offenders in this kind of green fakery. Some companies have embraced conservation for real. They build headquarters with solar panels and rainwater collection systems;they think of the environmental impact of every aspect of their businesses and actually change the way they do things to reduce waste. But this is labor intensive,often expensive,and takes commitment. Faced with that,many corporations take a different approach:They don’t do much of anything to change the way they do business,but make a big show of their contribution to Mother Earth. 
G)It’s usually easy to spot these companies:They make their customers do the work, and then take the credit. In the name of saving the planet,my cable TV operator keeps asking for permission to stop sending paper statements in the mail each month. Instead,I'm supposed to check my statement online. The real reason,of course,is that doing so would save them paper, printing and postage. This is a perfectly reasonable reason for them to want me to switch. But when they pretend that it’s all about the environment. It just makes me hate my cable company even more than I already do. 
Grin stories of ad campaigns
H)Sometimes a good ad campaign does a better job of enhancing a company’s green reputation than going through the expense and difficulty of adopting actual environmentally sound practices. Billboards in Washington appeal to me to join the cause. “l will unplug Stuff more,”reads one. Another says,“l will at least consider buying a hybrid(合成物). ”These ads are the work of Chevron,the giant oil company,whose “Will You Join Us?’’ ads try to convince people that saving the planet is at the top of their list. You might think that if Chevron was really worried about problems like global warming,they would spend some of those dollars lobbying Congress to adopt stricter gas mileage(英里数)requirements for automobiles. They do not do this. Instead,I'm apparently supposed to praise them as environmental heroes because they tell me to unplug my toaster and think about getting a Toyota Prius. 
I)Yet ad campaigns like these work. Chevron lands at N0. 371 out of 500 companies on Newsweek's green rankings. But it claims the No. 62 spot when it comes to green reputation thanks in part to those pretty,polished ads. Green marketing has also helped Wal-Mart appear kinder and gentler in recent years. To be fair, the retailing giant has done more than redesign its logo. The company,which ranks 59th on Newsweek’s list, has embraced a series of in-house green initiatives and is demanding its suppliers do the same. The result:Wal-Mart scores first place in our reputation survey. 
J)Given the power of positive marketing,it’s easy to see why those little towel cards are so popular--enough so that there are now a lot of companies that market them to hotels,along with all manner of products intended to make customers feel good about themselves while helping the hotels feel good about their bank balances. I suppose it is time that I step up and do my part. On behalf of the planet1 will dutifully sleep on day-old sheets. But please,for the love of all that is good and right, keep the towel coming. 
注意:此部分试题请在答题卡2上作答。

Industry groups tend to emphasize the money hotels can save along with the benefits to the environment when they persuade hotels into being eco-friendly. ·


48、 Some companies take the real actions to embrace conservation,while others are just green fakeries. 


49、  Cutting down the number of loads of laundry call save a large amount of electricity and water for the hotels. 


50、  One way to spot the green fakery is to see whether the company makes its customers do the work,  and then takes the credit itself. 


51、 Ad campaigns help companies like Chevron raise their ranks of green reputation. 


52、  In America. it is common for hotels to appeal to customers to recycle towels. 


53、  It is estimated that seventy percent of the hotel guests are willing to participate in the green program launched by the hotels. 


54、  As for enhancing a company’s green reputation,it is more effective to set up all ad campaign with eco-friendly slogans than to take up actual green programs. 


55、  The hotels’ purpose of not changing the towel is to get credit for providing less service to their customers. 


56、  Hotels shows indifference to be green in some aspects like air conditioning in the hotel lobby. 

  小编推荐2015年12月英语四级考前注意事项临考必刷冲刺试题

  真题推荐大学英语四级历年真题及答案word下载|在线测试估分考后发布2015年12月英语四级真题及答案

  本站将在12月19日考后抢先发布2015年12月英语四级真题及答案,敬请关注!

考后发布2015年12月英语四级真题及答案

[点击进入专题]

  考后关注:2015年12月英语四级成绩查询   合格分数线 算分器

  网校课程:备战2016年英语四级VIP班45小时高效提分通关,先报先学!免费试听!

责编:YYT  评论  纠错

课程免费试听
γרҵ ʦ ԭ/Żݼ
ѧӢļƷࣨ﷨ʻ㡢룩 ѩ 100 / 100
ѧӢļƷࣨĶ⣩ ѩ 100 / 100
ѧӢļƷࣨ ѩ 100 / 100
ѧӢļƷࣨд ѩ 100 / 100